Adidas and Puma have been dominating the sneaker market ever since. In the late 1960s, there was no name for Nike. Phil Knight, the founder of Nike, thought of entering the sneaker business. He was very well aware of the competitors. He had an idea that could help him compete with the others. So, he thought that shoes have to be more comfortable, high quality and affordable to compete. Japan was the best option to flourish his idea, but lack of money was a setback.
Nevertheless, he went to Japan and closed a deal with Onitsuka Tiger, a subsidiary of a sports brand. After investing the money, Phil Knight with Bill Bowerman found Nike in 1964. And the rest we know is history. The idea was to create such sneakers that could grab the attention of people. It should provide the best experience of comfort and style.
One of the most favourable sneakers of the people is Nike Tanjun. Tanjun was created in collaboration with the Japanese. As the name states “Tanjun”, which is a Japanese word meaning ‘simplicity’. The shoe is what its name suggests, simple. Made up of upper mesh and holding midsole, it provides the best comfort anyone can have. Despite being simple, it was very much loved by the people and is a huge success.
Nike is now one of the most favourable brands of sneakers. Famous for its design and prominent Swoosh sides, Nike Tanjun is one of the lightest shoes of Nike, which goes with every causal dressing and portrays a look of comfort and style. It was released in 2015 and is trending ever since.
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